O capital intelectual como diferencial competitivo para as organizaçoes: um estudo teórico

Abstract

This study aims to demonstrate the relevance of Intellectual Capital management in the performance of organizations in order to bring competitive advantages. Simply put, intellectual capital can be understood as the set of intangible assets capable of generating innovations and producing greater value for the organization. In this sense, we sought to understand its formative aspects, which can be found in people, structures and customers, as well as understanding the relationship between knowledge and learning and the competitiveness that the company can obtain. To this end, a theoretical essay was carried out which consists of talking about something already formed or, in some cases, something that has already happened. The essay is characterized by its reflective and interpretative nature, different from the classificatory form of science. It transcends the simple, the common; it is built in the movement itself. It was noticed that intellectual capital, even though it is difficult to quantify and manage due to its subjective characteristic, with adequate management and the effective use of measurement methods allows the company to differentiate itself and obtain a competitive advantage over its competitors.