Percepção do perfil de consumo de hambúrguer, carne ovina (Ovis aries) e melancia (Citrullus Lanatus) em Piracuruca - PI

Abstract

The hamburger is considered one of the most popular foods, due to its practicality, because it has food nutrients that quench hunger quickly. Sheep meat has an economic activity of great national importance, in certain regions of Brazil, however, it is still little explored. Watermelon is among the fruits that have high water content and that produce a large amount of waste such as peels, bark and seeds. The development of new processed products has the function of providing the consumer with products of varied and suitable taste. Therefore, a questionnaire was applied to investigate the consumer profile and the consumption habits of hamburger, sheep meat and watermelon in the city of Piracuruca - PI. In addition, check the knowledge about sheep meat hamburger and the degree of satisfaction when viewing the sheep meat hamburger with watermelon flour. This exploratory study used the transversal field research method, through data collection through an electronic questionnaire allocated on the Google Forms platform and disseminated through social networks such as Instagram, WhatsApp, e-mail and Facebook. Information was collected in 75 questionnaires containing 33 multiple-choice questions related to sex, age group, education, family income, marital status and consumption of hamburger, sheep meat and watermelon. The data obtained were tabulated and submitted to evaluation using basic descriptive statistics, using the Microsoft Excel program. Most of the interviewees, about 73.3%, were female, 58.7% were aged between 18 and 30 years old, 30.7% had completed high school, 40% had income ranging up to 1 minimum wage and 48% informed the single marital status. For the consumption of watermelon, consumers reported 37.6% of weekly consumption, 49.4% buy in supermarkets, 44.6% spend from 1.00 to 1.99 reais on the purchase, 36.3% chosen mainly for their appearance , 84.2% prefer fresh consumption and 72% never consumed a product based on watermelon husks. In relation to the consumption of sheep meat, the respondents exposed 25.5% of monthly consumption, 52.4% buy in butcher shops, 55.9% spend from 21.00 to 35.00 reais on the purchase, 24.7% chosen mainly by origin and 34.8% prefer roasted and cooked, 93.2% reported the importance of hygiene when purchasing and 47.5% observed that meat sold at refrigerated temperature. For hamburger consumption, consumers stated 37% of monthly consumption, 91.3% during the night, 57.3% consume in snack bars, 92.8% prefer beef hamburger, 63% enjoy the taste, 63, 8% chosen for quality, 85.3% do not know sheep hamburger, 49.3% would be willing to eat sheep hamburger with watermelon flour and 42.7% liked it a lot when viewing the sheep hamburger added watermelon flour. It was concluded that from the obtained data, it was possible to verify the knowledge of the population regarding the consumption of hamburger, sheep meat and watermelon in the municipality of Piracuruca - PI, as well as it was possible to trace the profile of consumers, with this profile being represented by women aged 18 to 30 years, who have a monthly consumption of hamburger and sheep meat and weekly watermelon. It becomes necessary to study the technological, nutritional quality and acceptance of hamburgers made with sheep meat and watermelon intershell flour for sale in the food industry.